Monday, February 27, 2012

Bounce TV lands N.Y. clearance

KingYoungStartup digital multicast funnel Bounce TV gets a large distribution boost via a carriage agreement with Fox-possessed WWOR-TV NY.The Black-specific funnel bowed Monday like a multicast funnel on WWOR. Bounce TV stated it's because of launch soon on Fox's KCOP La and perhaps other stations, but a Fox Tv Producers repetition wouldn't confirm any deals beyond Gotham.Carriage within the nation's biggest TV market can help Bounce TV pull in greater advertising rates and help it to lure across the country oriented blurbs. Funnel, which bowed in September, has become removed on stations covering a lot more than 50% of U.S. TV homes and 72% of African-American homes.Bounce TV aims to attract the 25-54 demographic with a mixture of acquired movies and series in addition to sports and inspiring special offers. It had been designed like a distribution-style offering for broadcast Tv producers to keep digital subchannels that tv stations offer after making the transition to digital telecasting.Atlanta-based Bounce TV is individually possessed by African-American traders, an organization which includes Martin Luther King III and former Un ambassador Andrew Youthful. Contact Cynthia Littleton at cynthia.littleton@variety.com

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